If there's one thing we love, it's parties. And lucky for us, our favourite luxury Houses feel the same way. Across cities and continents, brands are hosting increasingly immersive experiences—bringing together fashion and culture, alongside an enviable guest list of global and regional tastemakers. From elegant dinner soirées to exclusive after parties, here are latest luxury brand parties everyone is talking about, and who you'll want to know was there.
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Burberry Celebrates Its First Summer Takeover In Bangkok
Burberry invited a star-studded guestlist to The Standard, Bangkok for an evening full of music and dancing. This marks the first of many events that are set to celebrate its summer takeovers. Guests including brand ambassador Bright, Hwasa,Rola,Van Mai Huong, Joong Archen, Meen Nichakoon, and Milli Danupha, alongside Singaporean celebrities Benjamin Kheng, one of our June 2025 cover stars Shye, and Yung Raja were spotted at the pool before the party headed to The Parlor for live sets from DJ PatraB and DJ Jay Sarayu. They also explored the capital in Burberry tuk‑tuks, enveloped in the vibrant yellow House Check created for the takeover.
Onitsuka Tiger Opened Its New Store In Ngee Ann City
Onitsuka Tiger officially unlocked the doors of its newly renovated flagship store at Ngee Ann City, becoming the brand’s largest retail-focused store in Southeast Asia. Housing the brand’s sweeping range of footwear, apparel, and fragrances, the new store showcases its heritage and contemporary lines, the Denivita series, as well as its artisanal line, the Nippon Made Series. The brand invited regional and local starpower to be the first to step inside its fresh new den, including Thai actor Gulf Kanawut, and local personalities, such as our February 2026 cover star Haven, Jeanette Aw, Desmond Tan, our February 2025 cover star Carrie Wong, our January 2025 cover star Chantalle Ng, Tyler Ten, our May 2026 digital cover star Chen Yixin, and Benjamin Kheng.
Generation Gucci Was Displayed At The Shoppes At Marina Bay Sands
Generation Gucci, unveiled at its flagship store at The Shoppes at Marina Bay Sands, offered a first look at Demna's ongoing exploration of the House's history and archives. Standing as the store’s centrepiece were mannequins dressed in ensembles recalling the collection’s lookbook, from sheer two-piece sets and textured coats to silk blousons and gowns. Inside the tiered display shelving, the latest bags—the Paparazzo, Jackie 1961, and Dionysus—were presented like sculptures in a gallery. The exclusive preview drew a host of regional guests, headlined by China-born actress Tian Xiwei, Malaysian stars Zhen Ning and Jack Gohr, and local artistes, our April 2026 digital cover star Iman Fandi, June 2026 cover star Shye, February 2026 cover star Haven, and Yang Yan.
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Chanel Hosts Its Second Métiers D'Art 2026 Show In Seoul
From New York City to Seoul, Chanel's Métiers d'Art 2026 show found its next home within the polished interiors of Centre Pompidou Hanwha. The show opened with a short video of model Hyunjin Shin and brand ambassador Bhavitha Mandava striding towards the museum—a cheeky nod to Mandava's own metropolitan-girl-in-the-city opening of the NYC show. Among the starry guest list were Chanel’s celebrated global ambassadors Jennie, Tilda Swinton, G-Dragon, Kim Go-Eun, Go Youn-Jung, Park Seo-Jun, and Marion Cotillard, alongside friends of the House Lee Jung-Jae,Lee Byung-Hun,Martin and Keon Ho of CORTIS, Kazuha, Kim Da-Mi, Won Hee of ILLIT, Ji Chang-Wook, Jeon Yeo-been, and Chanmina. The glamorous evening carried its momentum into an electrifying after party at Dongdaemun Design Plaza, where Jennie performed.
Tiffany & Co. Celebrates Its Blue Book 2026: Hidden Garden High Jewellery Collection In New York
For the unveiling of its Blue Book 2026: Hidden Garden high jewellery collection, Tiffany & Co. transformed the historic Park Avenue Armory into an enchanting hidden garden. Beneath cascading greenery, guests gathered along an elegant table lined with romantic flowers and candles. Models dressed in Givenchy by Sarah Burton moved through the space, showcasing the intricate creations inspired by the subtle transformations of nature, and the artistry of legendary designer Jean Schlumberger. The celebration brought together a star-studded guestlist, including singers Rosé and Teyana Taylor, actors Connor Storrie, Amanda Seyfried, and Greta Lee, and many others—all adorned in Tiffany & Co. Another highlight of the evening? A performance by Mariah Carey to bring a glamorous finish to the celebration.
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Longchamp Opens A Concept Boutique In Raffles City
Longchamp unveiled its Green Concept Boutique at Raffles City Singapore, the sixth destination in the brand’s ongoing travelling boutique series across Asia. Dressed entirely in luminous green, the store creates a visual cocoon that pulls you in instantly. There’s also a tight curation of the house’s signature bags, alongside newer silhouettes such as the Looong bag and the limited-edition, Singapore-exclusive Le Pliage du Monde. The store launch saw local celebrities and friends of the Maison, including Joanne Peh, Qi Yuwu, our February 2025 cover star Carrie Wong, January 2025 cover star Chantalle Ng, Denise Camillia Tan, and March 2026 cover star Cheryl Chou, enjoying the interactive sticker photobooth and sweet treats like pandan kaya pistachio ice cream, matcha, and kombucha. The evening concluded with a live set by local singer-songwriter, Alexandra Teh.