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GINLEE Turns Retail Into Craft At Its New Takashimaya Boutique

The boutique brings you MAKE by GINLEE, an experience where you can design your own pleated bag in just 20 minutes.
Published: November 13, 2025
GINLEE Turns Retail Into Craft at Its New Takashimaya Boutique
Photo: Jovian Lim

In the heart of the bustling Orchard Road, GINLEE’s new Takashimaya boutique offers a space that invites you to slow down. The homegrown label’s fourth store marks more than another retail expansion—it’s a quiet declaration of what fashion can look like when a brand chooses intention over speed and craftsmanship over noise.

The moment you step inside, the space feels almost like a small indoor garden that's inviting rather than overwhelming. Wynk Collaborative’s design leans into soft neutrals and muted greens, with the translucent orange panels adding a warm glow.

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GINLEE Turns Retail Into Craft at Its New Takashimaya Boutique
Photo: Jovian Lim

But what truly sets this store apart is that it isn’t just a place to browse; it’s also a place to make. On one side of the store, we have MAKE by GINLEE—the brand’s signature on-demand experience. Here, customers can design and assemble their own pleated bags in under 20 minutes. The boutique also introduces a 3D charm printer, adding a playful and tactile layer to the brand’s ethos of thoughtful craft and reduced waste. Previously exclusive to the New Bahru outlet, these experiences are now brought closer to town at Takashimaya.

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GINLEE Turns Retail Into Craft at Its New Takashimaya Boutique
Photo: Courtesy of GINLEE

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Alongside the opening comes the debut of the fall/winter 2025 collection. The silhouettes play with gentle curves and sculptural lines, always staying wearable and grounded in neutral, nature-inspired tones. Lightweight fabrics, soft shine, and the tactile Acetate Crinkle Pleat give the collection movement coupled with softness.

In a landscape where retail increasingly competes with digital convenience, GINLEE’s Takashimaya boutique argues that people still crave experiences. By blending craft and interactivity under one roof, this boutique feels like a milestone not just for GINLEE but for Singapore’s independent design landscape.

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