The H&M Atelier and H&M Studio spring/summer 2025 collections know exactly who they are dressing: Men and women who favour relaxed tailoring, effortless wardrobes, and a style that is just polished enough to keep people guessing.
It’s refined European tailoring with a touch of East Coast poolside ease. Nine-to-five workwear with a social life. A wardrobe that understands you have places to be—but doesn’t expect you to sacrifice comfort to get there.
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The references for H&M Studio’s spring/summer 2025 collection are bold and unmistakable: 1980s career-woman confidence meets Miami heat, infused with the effortless nonchalance of Los Angeles. These silhouettes don’t merely suggest power—they command it.
A long black belted coat strikes the perfect balance between structure and fluidity, like a bathrobe cleverly disguised as a power move. A classic blue shirt-bodysuit stays sharp with contrasting white cuffs and collar, while a grey draped mini-dress with a shawl detail seamlessly transitions from executive realness to evening allure.
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Elsewhere, an underwater-print suit set, a cropped funnel-neck nylon jacket, and a bouclé-style denim texture turn corporate codes into something looser, less predictable.
Every piece is built for maximum impact with minimal effort. Leather, Ottoman ribbed fabric, and soft boucle lend texture without excess, while the colour palette—corporate greys, crisp whites, scarlet red, water blue—nails the balance between power and play.
The styling too takes care of itself: Swimsuits that double as tops, coats with the attitude of dresses, accessories like oversized waterproof clutches, metal-frame sunglasses, and sculptural heels that do all the talking.
“For SS25, we looked to the power woman and imagined her whole day—not just corporate life—because her strength and sense of style goes beyond the 9-to-5. She needs it all: Tailoring, statement dresses, shirting, easy separates and denim. But in a way that brings together gravitas and glamour,” says Linda Wikell, the designer of H&M Studio.
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For the H&M Atelier spring/summer 2025 collection, the label’s signature elevated menswear wardrobe continues to evolve, reimagining heritage silhouettes and workwear staples through a modern, sun-faded West Coast lens. The palette is light and effortlessly lived-in—washed blues, sun-faded blacks, and barely-there neutrals, with a bold punch of raspberry pink for contrast.
Every piece feels as though it has already lived a life before you—softened fabrics, worn-in finishes—yet the details remain sharp, always staying true to H&M Atelier’s refined aesthetic.
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Relaxed tailoring anchors the collection. There’s a single-breasted topcoat that drapes just so, and a cotton gabardine mackintosh that feels at home whether you’re on the street or in the studio. The leather moto jacket is cut cropped and treated to vintage perfection—like you found it at a flea market but somehow, it fits much better.
And lastly, the accessories do the heavy lifting too. Suede square-toe biker boots add swagger, and a snakeskin belt delivers a quiet flex.
The H&M Studio and H&M Atelier spring/summer 2025 collections are now available on hm.com.sg.