In Burberry’s latest tribute to British heritage, Laura Carmichael stars alongside Elizabeth McGovern, fellow Downton Abbey alum, and Ṣọpẹ́ Dìrísù in a romantic celebration of nature, nostalgia and nobility. The campaign honours the untamed beauty of Highgrove Gardens—the cherished sanctuary of King Charles III and Queen Camilla. More than a sartorial nod to tradition, the 28-piece collection, spanning menswear, womenswear and accessories, draws inspiration from the garden’s wild charm and natural elegance.
Featuring classic trench coats, tailored pieces, and whimsical botanical prints, the collection thoughtfully merges art, legacy and sustainability. This vision is brought to life through Burberry’s chief creative officer Daniel Lee’s innovative direction, as well as London-based print designer Helen Bullock’s delicate botanical illustrations. With a cast that reads like a love letter to British culture, Burberry’s homage feels both deeply rooted and refreshingly modern.
In this exclusive interview, the actress reflects on her most treasured Burberry piece, how Lady Edith’s confidence still lingers, and why a great garden, like a great role, requires vision, patience, and just the right amount of wildness.
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What Burberry piece holds a special memory for you, and how does it reflect the brand’s place in your style journey?
I have a trench that I bought for myself when Downton Abbey was still very new. I love it so much. It remains a treasured piece in my wardrobe. There’s something effortlessly cool about Burberry. It has the classic heritage style but always with an edge.
What was the most memorable part of collaborating with Burberry on this campaign?
The clothes! Closely followed by the dogs. The shoot itself was so playful. Camille Summers-Valli, the photographer, was brilliant and had such a fun vision. I loved working with my co-stars, both human and canine. Squeezing onto a single bed with (the pups) was hilarious!
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What defines the spirit of British fashion for you?
Classic tailoring but with an edge. There’s always something a bit unexpected and playful.
How do you like to spend time outdoors, and what keeps you creatively fulfilled beyond acting?
I love to garden and I love to cook. I spend most of my time daydreaming about plants, pottering in my garden, finding creative ways to sneak extra vegetables into my son’s meals and having friends over for a long lunch.
Has your time as Lady Edith stayed with you in any way, and did it influence your approach to this shoot?
Edith has a very strong sense of self. I think that was one of the most appealing aspects of the show—the female characters were so strong. I often wish I had Edith’s innate confidence. That stayed with me a bit, although there was also a touch of Grey Gardens on the shoot, which I loved.
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What’s your process for playing a historical character, and what draws you to say yes to a role?
Research is such a fun part of the rehearsals. If you’re lucky there’s a historian attached to the project, as was the case with Downton Abbey. We had the brilliant Alistair Bruce who was on set nearly every day to assist and answer questions. And I love to look at the art that was being made at the time. It gives you such an interesting perspective. As for saying yes, it’s always down to the script. Does it feel truthful That’s the only important question really.
Having worked across both stage and screen, what do you find uniquely rewarding about each format?
I love both for different reasons. The camaraderie of going on stage together every night is very bonding. You have this live, shared experience which is very special. Filming is more technical but I also love that aspect of it. It requires a different concentration but I love it. I couldn’t choose between them.